Clinique Campaign

Clinique Campaign

1:1 Loyalty Campaign

"To Retain Hi-End Customers"

The Challenge

    • To maximise on ROI
    • To increase loyalty
    • To measure effectiveness on personalize digital media

Results

Total ROI (313%)

Response Rate (43%)

Completion Rate (33%)

Email Open Rate (50%)

The Solutions

    • Personalized Electronic Mailer (eDM)
    • Personalized Mobile Messaging (SMS)
    • Personalized Table Calendar
    • Personalized URL Pages

What´s Next?

Analysis and tracking.

Continuously to increase the Response Rate.

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